

Better for your Baby
At Cosatto, we've always believed in the power of pattern to engage your baby and promote happiness. Cosatto prams and pushchairs put your baby at the heart of visual systems. Bold, bright and carefully placed, our baby-friendly characters and patterns aim to harness your baby's early sensory skills.
Meeting of Minds
We're serious about happy babies, that's why we're teaming up with one of the UK's leading Baby Labs, harnessing baby science to drive the development of new products that will bring the happy to your baby.
The University of Sussex Baby Lab is the Cosatto Official Science Partner. Experts in baby psychology, their team of leading scientists and academics investigate how babies see, think and learn.

Professor Anna Franklin
Anna Franklin is a professor of Visual Perception and Cognition at the University of Sussex. Along with leading the Baby Lab, Anna has been investigating how babies see the world around them for the last 15 years. A leading expert in how babies see and respond to colours, her research has explored how sensitive babies are to colour, what colours babies prefer and what colours capture their attention.

The Cosatto Creative Lab
Our Creative Lab is your baby's dream-factory. The birth of a Cosatto pattern is a creative explosion. From global catwalks to future trends to studying babies' pattern preferences, our designers' radar is always on. No sleep till pattern. Serious about happy babies, the Cosatto Creative Lab runs on curiosity, creativity, countless brews and baby smiles.



Baby Science. The Three Stages.
See
Carefully designed visuals attract the baby's gaze
Think
Looking makes them think.
Learn
Thinking makes them learn.
The Result? Better for your Baby.
That's why we create patterns babies love. Now alongside the science guys at The University of Sussex Baby Lab, we'll be testing new patterns and products to amp up their positive impact even more. The possibilities are endless.
Discover the power of pattern.

"My son loves the patterns and spends hours laughing and smiling at the hood!"
Lucy loves Giggle Mix Space Racer/Mister Fox


Take their Lead
Kids tell it like it is and so we did a test. The result? 8 out of 10 kids chose Cosatto.
Clever Stuff. Happy Babies.